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What is Nuance?
Nuance is the expression or appreciation of the subtle shades of meaning, feeling, and tone.
For us, it’s the deciding factor of what makes a brand stand out.
What is the difference between the forest and the trees?
Nuance Consultancy is a strategic marketing and communications consultancy focused on delivering a degree of difference in value, design, and quality for our clients in the lifestyle & luxury space.
We narrate compelling stories for our clients through a creative and refined insights-driven approach across all touch points.
We are a team of digital strategists and storytellers with
discerning taste and high standards.
Our philosophy is noted right in our logo...the Pale Blue Dot.
When viewed from the skies above, Earth comes across as a pale blue dot... yet it is the only home we know - and we must cherish it.
Inspired by Carl Sagan's unique view of our home, we believe in treating your brand as the centre of the universe, as it deserves to be.
It's not about the product - but the holistic vision to live a well-rounded life!
Nuance is all about the journey. Every project starts off with comprehensive research and analysis of the existing environment (brand, competition, category and customer), moves into building an identity and narrative for the brand and is followed by implementation of this overarching strategy.
We aim to play an integral part in every stage of a brand’s life journey from research to conception to production to analysis.
Nuance partners with brands in the Luxury and Lifestyle space specialising in fashion, beauty, decor, arts & culture, food & beverage, hospitality, and & more.
We hope to partner with you and create a long lasting relationship for years to come.
Trishita Khanderia Doshi
Having worked within the Fashion, Luxury & Lifestyle space over the past 10 years, Trishita has gained an
in-depth understanding of the Indian market, their preferences and their style. while working with brands such as G5A Foundation, JADE by Monica and Karishma, Bombay Electric, and Bombay Perfumery, to name a few.
Along with being co-founder of Nuance Consultancy, she is a Visiting Faculty member at Istituto Marangoni and ISDI, Mumbai.
Rooshabh has spearheaded campaigns for over 75 brands, spanning 11 years as a Planner & Strategist at agencies such as Digital Law & Kenneth, MSL Group and Edelman Digital. More recently, he has worked in Food Tech as CMO of WowTables & Marketing
Head-West at Dineout.
Apart from marketing, Rooshabh is an avid blogger and frontman of alternative rock band 'Just Jupiter'.
At Nuance, we're not merely your brand consultants, but your brand custodians.
NUANCE THROUGH CUSTOMISATION
The sanctity of every brand lies in its identity - hence, no two can ever be treated the same! We crystallize your vision to provide
a unique brand emotional experience tailored to your
NUANCE THROUGH STORIES
We're artists, writers, travellers, musicians, and dreamers. We know the value of visual storytelling and lyrical works to inspire an enhanced lifestyle. We create immersive narratives to tap into the emotional psyche of your clients.
NUANCE THROUGH DIVERSITY
We are experienced in working with businesses at all stages in their growth cycle – from rapidly growing start-ups to established brands that have been around for years.
NUANCE THROUGH INSIGHTS
We adopt advanced and cutting-edge research with the sole intention of extrapolating sharper insights in order to provide strategic solutions to our clients.
NUANCE THROUGH DETAILS
We are a team of strategists and performers with discerning taste and high standards. Effective Marketing is always about the fine margins.
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